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Intrx

Hööks Care – New interior design concept for market-leading Hööks

HÖÖKS, Produktexponering
  • Client: Hööks
  • Sector: Specialist retail
  • Mission: Interior Design Concept, Shopfitting, Design

Hööks was founded in 1931 and is now a leader in equestrian retail in Scandinavia. The company, part of the Jula Group, offers a wide and affordable range of almost 5,000 products for riders, horses, and dogs. When Hööks launched its new concept, Intrx was asked to help out with new interior design.

HÖÖKS, Produktexponering

In addition to equipment, clothing, and footwear, Hööks also offers a new concept – Hööks Care – which includes health and care products for horses and dogs. Here at Intrx, we are proud to be the shopfitting partner for several of Hööks’ newly opened stores, with a particular focus on the new Hööks Care concept. Working with the client’s architect, we designed and constructed a brand new interior concept.

The store’s stylish details frame the products and make them real eye-catchers. Flexible display areas and optimal lighting ensure that each product is presented in the best possible way, making it easier for customers to explore and choose from the range.

We look forward to seeing Hööks continue to grow and flourish in its new store environment. It’s something quite extraordinary, and we’re not horsing around!

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