Nikoteket Stockholm – Innovative interior design worthy of a pioneer

Nikoteket, Snusinredning
  • Client: Nikoteket
  • Sector: Convenience retail
  • Mission: Shopfitting, Interior Design, Project Management, Design, Visualization

Located in the heart of the city next to Hötorget square, Nikoteket is Stockholm’s leading store for modern nicotine products. At Nikoteket, Intrx has created a space that not only showcases the retailer’s innovative range, but also consolidates their position as a pioneer in tobacco-free nicotine products.


Nikoteket, Snusinredning, Produktexponering
Nikoteket, Snusinredning, Profilskyltar
Nikoteket, Snusinredning, Bokstavsskyltar

Nikoteket is a place where knowledge, service, and experience come together – with a clear focus on being both inclusive and inspiring.

Intrx was commissioned to develop an interior design concept that reflects Nikoteket’s modern vision.

We began the process with a creative brainstorming session with key people from Nikoteket, bringing together expertise in design, project management, and retail strategy. Using 3D modelling, we then developed a modular solution that allows the store the flexibility to adapt to new products and promotions. The concept emphasises a balanced environment, where the design should be both functional and aesthetically pleasing.

The result is a store that has become a destination for nicotine enthusiasts and curious first-time buyers alike. The flow of customers has steadily increased since its launch, and the modular concept has allowed Nikoteket to adapt quickly as the market develops. Our design has not only improved the customer experience, but has also helped to consolidate the Nikoteket brand as a pioneer in the industry.


Nikoteket, Snusinredning, Profilskyltar
Nikoteket, Snusinredning, Produktexponering